We’re sure you’ve heard all about mental wellbeing, probably even more so in the last 18 months than ever before. Is this a bad thing? Absolutely not. Is it a necessary conversation? Absolutely. Looking at this from an event perspective, wellbeing is arguably more important than it ever has been. Considerations need to be made as we continue to move forward as to how people are thinking and feeling in this new ‘norm’ and how your event can be considerate for people and their mental wellbeing, whether that is in a virtual, hybrid or live environment.
The transition back to into live events is going to be difficult for a number of attendees. We’re all having to get used to being back in a room with people again and we need to be aware that for some, this may cause anxiety and stress. The agenda needs to allow for some blank space and time for reflection. This could be the difference between an enjoyable event for one person and an unbearable event for another.
If you make the decision to keep your events online, that doesn’t let you off the hook with wellbeing. People have screen fatigue, we’ve all spent a year and a half glued to our laptops and phones and you need to be aware of that. As with a live event, your programme needs to allow for attendee ‘me’ time. It can be easy to get carried away with a jam-packed agenda when you can’t physically see your audience, but you still need to give them time to just breathe.
Here are some of our top suggestions to incorporate into your event agenda. These can be incorporated into live, hybrid or virtual events with simple tweaks.
It doesn’t have to be hard to implement a strong mental wellbeing strategy into your events, it shows you care about your attendees which ultimately should be the focus of any event you plan. The simple approach is often the most effective, and with everything that we’ve all been through in the past 18 months wellbeing has to be considered. We may have all been in the same storm, but we certainly haven’t all been in the same boat.