This event to celebrate and highlight everything organic, began with a street style festival where guests had the opportunity to visit stands to learn more about the Soil Associates work and meet Organic Partners. Informative stands included the Innovative Farmers, who were set up to find solutions to practical farming problems, such as using fewer chemicals and testing more sustainable animal feeds. Also present were Food for Life, aiming to get more nutritious organic food into schools, care homes and hospitals.
Notable organisations attending and supporting the event included one of the leaders in the field, the Waitrose Duchy programme who provide their customers with the best British organic food along with Yeo Valley and Percol Coffee.
The event was attended by a raft of celebrities including Hugh Fearnley-Whittingstall, Monty Don and the Royal Patron of the Soil Association since 1999, HRH the Prince of Wales.
The seated lunch was organic and presented in an informal family style service, this was along side speeches by Helen Browning, CEO of the Soil Association and the HRH the Prince of Wales.